Honda introduces PUYO concept car at Tokyo Motor Show 2007
Honda is showing this year a concept car which has no edges but soft body you can touch at Tokyo Auto Show 2007.
It’s called the PUYO, a Japanese word which expresses the sensation of touching the vehicle’s soft body.
The PUYO is meant to convey a warm, friendly impression and bring together ‘clean’, ‘safe’ and ‘fun’ functionality in an environmentally responsible, people-friendly minimalist design featuring an ultra-high efficiency, small frame and fuel call technology.
The development theme for the PUYO exterior was to create a corner less, ‘Seamless Soft Box’ from that is kind to both people and the environment.
The goal was to create a personable design with the feel a of an adorable pet, while taking advantage of the maximum spaciousness of the box-shaped design.
The PUYO has ‘gel body’ features soft materials to promote greater real-world safety.
Moreover, the body has been made luminescent to guide people into the proper operating position and notify them of the vehicle’s condition, facilitating a more intimate relationship between people and their cars.
Developed to have a ’Silky Feel’, the PUYO’s interior is designed to provide a refreshing, people-friendly space imbued with a feeling of transparency.
Features such as an instrument panel monitor, controls that take advantage of the elastic qualities of cloth to rise up when the vehicle starts up, luminous fluid meter displays, and a joystick for
intuitive operation are all designed to gently support occupants’ senses and sensibilities. What remains to be seen is whether Honda would actually produce this car or just getting attention to market other vehicles.

