Hankook Tire Korea’s leading tire company and the seventh largest worldwide, today introduced two new winter performance tires to the Russian and CIS markets, the “Winter i*cept evo” and the “Winter i*Pike LT” at the Moscow International Automobile Salon (Crocus Expo IEC, Moscow, August 27 ~ September 5, 2010).

Hankook’s Winter i*cept evo, the ultimate in winter performance tires, features a dual function asymmetric tread design with three longitudinal grooves for wet braking aquaplaning. The outside tread design is optimized for dry and wet performance with 3D sipes. It reinforces the fleet’s snow, abrasion, and handling performance by preventing block slides and maximizing edge effects. On the inside, Hankook’s polar bear claw groove and auxiliary internal sipes as well as the inside-to-outside groove design provide the perfect snow and wear performance. The Winter i*cept evo is optimized with a new silica compound while 3D kerfs are applied to ensure high block hardness and maximize the Kerf edge effect on dry and snowy roads.

The Winter i*Pike LT, Hankook’s new durable stud winter tire for vans and light trucks, is expected to offer incredible traction and control on snow and ice-covered roads ensuring safer winter driving. A 3D groove was applied to make snow and water flow fluent in the center groove and to improve snow and ice grip performance. The stairway type 3D shoulder block as well as the 6-row pin arrangement strengthens snow traction. Meanwhile the sidewall design with pictograms of icebergs gives an aesthetically striking appearance.

The newly launched Winter i*cept evo and Winter i*Pike LT are the results of Hankook’s continuing innovation in high-performance winter tires that have been constantly recognized by renowned tire tests like those conducted by ADAC and Gute Fahrt. Moreover, the Hankook i*cept and i*Pike winter tires each received environmental protection awards. As long ago as 2004 they were awarded the Swan, the official and highly prestigious Scandinavian eco-label. The Winter i*cept evo is also a winner of the Red Dot Design Award this year.

“We are pleased to introduce our two new evolutionary winter tires here at Moscow, where they are needed the most and inevitable for safety driving in wet and snowy roads,” said Chang Won Park, Vice President of Hankook Tire’s CIS Dept. “Both the Winter i*cept evo and i*Pike LT are good examples that embody our ongoing effort to apply the highest standards of quality to our products. In line with Hankook Tire’s philosophy called Kontrol Technology, we will further achieve evolution for winter product lines and continue to provide enhanced benefits and exceptional value to our customers,” Mr. Park added.

Source:http://global.hankooktire.com/compmed/News_View.aspx?pageNum=4&subNum=5&ChildNum=1&Seq=541&PageNo=1&KeyValue=0&KeyWord=

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