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Mazda to Display All-New Mazda3 at Tokyo Auto Salon 2009

Tuesday, December 16th, 2008

Mazda Motor Corporation will showcase an engaging lineup of 13 vehicles and eco-friendly technologies at the Tokyo Auto Salon 2009 with NAPAC. Mazda will be featuring the all-new Mazda Mazda3 (known as Mazda Axela in Japan) – one of the most popular Zoom-Zoom models, now fully redesigned – which is scheduled for launch in Japan in 2009. The 2009 Tokyo Auto Salon will be held at the Makuhari Messe Convention Center in Chiba Prefecture from January 9 to 11, 2009.

All-new Mazda3 (North American specification model)

Mazda’s stand at the Tokyo Auto Salon 2009 will adopt the theme: “Driving-oriented environmental technologies for endless driving pleasure.” The spirited lineup of exhibits will include the next-generation Mazda Axela (North American spec Mazda3), which is being revealed for the first time in Japan. Other exhibits will include “Circuit Trial” versions of the all-new Mazda Axela, Mazda RX-8, other popular Mazda models, and six customized versions of the new Mazda Biante minivan, which went on sale earlier this year.

Mazda will also present unique environmental technologies that will ensure it can continue to provide all its customers with driving pleasure in a sustainable future. These include the Mazda Premacy Hydrogen RE Hybrid, which combines Mazda’s proprietary hydrogen rotary engine with an electric motor, and i-stop,*1 an engine start-stop system that Mazda has independently developed by utilizing direct injection technology.

Source: Mazda Motor Corporation

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New Mazda Biante Minivan, Japanese Vehicles

Suzuki Launches New Alto Lapin Minivehicle in Japan

Friday, November 28th, 2008

Suzuki Motor Corporation is pleased to announce the Japanese domestic launch of the new Alto Lapin, a minivehicle that combines a distinctive design with outstanding fuel economy. The new Alto Lapin is only available in Japan and sales began on 26 November.The Alto Lapin is based on a concept of creating a minivehicle that engenders the same kind of emotional attachment as a favourite fashion accessory or ornament. Since its appearance in its original form in January 2002, it has been especially popular with young women who are choosy about the things they buy and use.

In developing the new Alto Lapin, Suzuki remained faithful to the attributes that have made the original Alto Lapin so popular but, at the same time, worked in line with a “good design plus good driving” theme to combine distinctive looks and great fuel economy (24.5km/L* with 2WD and CVT) with a relaxing cabin and a comfortable ride in a great new way.

Suzuki targets domestic monthly sales of more than 4,000 units.

*measured in Japan’s 10-15-mode cycle and verified by the Ministry of Land, Infrastructure, Transport and Tourism

Source: Honda Motor Co. Ltd.

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Suzuki Mini Vehicles

Honda Announces the All-New Odyssey

Thursday, October 16th, 2008

Honda announced that sales in Japan of the all-new Odyssey will begin October 17, 2008. The fully remodeled Odyssey features a low-floor and low center-of-gravity package that enables a low profile roofline and performance beyond ordinary minivans together with a spacious cabin. The new Odyssey is also equipped with advanced safety technologies, including the new Multi-view Camera System. A special mobility-assistive version equipped with a lift-up front passenger seat will go on sale November 13, 2008.

Designed around the concept of emotive quality that will move all who experience it, the new fourth generation Odyssey provides an advanced fusion of the human/machine interface, a liberated feeling for all occupants, and a distinctive presence. So, the all-new Odyssey was developed with the goal of generating strong feelings in every circumstance: riding in it, driving it, and looking at it.

To fulfill customer expectations for excellent fuel economy related to growing awareness of environmental issues, the all-new Odyssey is equipped with a 2.4l DOHC i-VTEC engine and torque converter-equipped CVT*1, a combination that enables the vehicle to achieve both superior performance and class leading*2 fuel economy of 13.2km/l*3. Moreover, the all-new Odyssey features DBW (drive-by-wire) control and an ECON mode which improves fuel economy by applying collaborative control of the CVT and air conditioner to reduce engine load. *1 M, L, and Li FWD vehicles

Source: Honda Motor Co. Ltd.

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Honda Minivans, Japanese Vehicles

Toyota to Launch Ultra-compact ‘iQ’ in Japan

Thursday, October 16th, 2008

TOYOTA MOTOR CORPORATION (TMC) announced today it will begin sales of its new “micro-premium” car, the “iQ*1″, in Japan starting on November 20.

The iQ combines outstanding performance and superior quality in an ultra-compact form that dispels conventional notions about small cars.

iQ 100G “Leather Package”
(front-wheel drive, with options)

A newly designed platform enables an ultra-efficient package that seats four in a vehicle 2,985mm long by 1,680mm wide by 1,500mm high.  The iQ’s unique styling creates a sense of sophistication and presence that belies the car’s size.

A 1.0-liter engine delivers outstanding cruising and environmental performance, offers fuel efficiency at the highest levels for its displacement, and also meets the new 2015 Japanese fuel efficiency standards under the recently introduced JC08 test cycle.  The iQ is highly responsive at low and medium speeds, provides stable cruising performance at high speeds, and has a minimum turning radius of 3.9 meters—one of the shortest in the industry.  In addition, a S-VSC (Steering-assisted Vehicle Stability Control) system and a total of nine airbags, including the world’s first*2 SRS (Supplemental Restraint System) rear window curtain shield airbag, are standard on all models to provide outstanding safety performance.

The iQ is also planned to go on sale in Europe in early 2009.

Source: TOYOTA MOTOR CORPORATION

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Toyota Small Cars, Japanese Engines

Wagon R Wins Good Design Award; Jimny Wins Long-Selling Good Design Award

Wednesday, October 15th, 2008

Suzuki Motor Corporation is pleased to announce that the Japan Industrial Design Promotion Organization has selected the Wagon R minivehicle series for a 2008 Good Design Award* and the Jimny four-wheel-drive (4WD) minivehicle for a 2008 Long-Selling Good Design Award.

The judging committee said: “The latest design of Wagon R series inherits the boxy looks and good space utility that characterized the original model. Features including a distinctive headlamp shape and handsome grilles give a sense of the future. The look, which emphasizes movement without compromising roominess, inspires a certainty that it’s the form that small cars will take in the future. The cabin, which reflects efforts toward user-friendliness and economy, is also praiseworthy.”

The Long-Selling Good Design Award conferred on the Jimny is a special award intended to honour and highlight products that not only enjoy long-lasting popularity but also continue to inspire fresh thinking about manufacturing and lifestyles. Many recipients have been manufactured and marketed in accordance with their original product concepts for 10 or more years.

Launched in 1970 as the first minivehicle with genuine 4WD cross-country capabilities, it has proven popular in Japan and overseas as a daily runabout in mountainous and snowy areas, as a public-service vehicle including police patrols and postal deliveries, and as a sporty vehicle for off-roading and other leisure activities.

The judging committee said: “In line with the key words ‘small’, ‘light’, and ‘powerful’, the Jimny gives brisk performance and embodies comprehensive excellence as a compact, lightweight 4×4 vehicle. Its ongoing evolution is characterized not only by improvements in quality and performance but also by efforts to accommodate contemporary needs through improvements in lightness, fuel economy, and recyclability.”

*The Good Design Award competition (originally founded in 1957 by Japan’s Ministry of International Trade and Industry as the Good Design Selection System) is Japan’s only comprehensive design evaluation and endorsement system. It’s organized annually by the Japan Industrial Design Promotion Organization with the aim of improving lives and advancing industry through good design.

Source: Suzuki Motor Corporation

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Suzuki Mini Vehicles, Japanese Cars