New Delhi, India: Mahindra First Choice Wheels Ltd. (MFCWL), India’s largest multi-brand pre-owned car company, today inaugurated its authorised dealership in Lajpat Nagar, New Delhi. The showroom, JKM Auto Pvt. Ltd. was inaugurated by Mr. Rajeev Dubey, President (HR, After-Market & Corporate Services) and Member of the Group Executive Board, Mahindra & Mahindra Ltd.

“I am delighted to inaugurate our newest dealership in Delhi, where Mahindra FirstChoice has already established itself as a leading multi-brand pre-owned car company. The pre-owned car market in Delhi is growing at a rapid rate and has immense scope for growth. With its extensive infrastructure and the array of services it offers to customers, JKM Auto Pvt. Ltd is well poised to tap the potential of this market,” said Mr. Rajeev Dubey.

“Our showroom is spread across 1800 sq. ft. with a parking area of 2,500 Sq.ft.and will display a wide variety of cars, catering to a range of budgets. Services offered at JKM Auto will include purchase and sale of pre-owned cars, car finance and insurance, a commitment card which covers both 24X7 road assistance across the country and a conditional warranty on pre-owned cars, accessories and RTO transfer,” said Mr. Pankaj Nagpal, Managing Director, JKM Auto Pvt. Ltd.

The size of the pre owned car market in Delhi-NCR is approx. 20,000 cars per annum, implying great potential for companies such as Mahindra FirstChoice Wheels. MFCW’s current dealer strength in North India stands at 11 Dealerships.

Source: http://mediacube.mahindra.com/Latest%20Press%20Releases/Mahindra%20First%20Choice%20Wheels%20inaugurates%20authorised%20dealership%20in%20Lajpat%20Nagar%20New%20Delhi.aspx

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