Keihin's Eighth Medium-Term Business Plan, which ran from April 2002 to March 2005, has been completed. During the period under review, the automotive industry enjoyed brisk expansion in existing motorcycle markets and the opening up of automobile markets for business in developing countries, particularly in Asia. In developed countries, automakers grappled with ways to satisfy diverging consumer tastes, address environmental problems, and respond to other pressing issues. As a result, global competition intensified as companies formed alliances with leading automakers and strived to expand their operations worldwide. In the automotive component industry, fierce competition prevailed worldwide, and companies were pressed to further enhance their QCDD (quality, cost, delivery, and product development) capabilities.

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